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The Locavore Food Movement: Background information when reading Birdseye

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Birdseye

The Adventures of a Curious Man

by Mark Kurlansky

Birdseye
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  • First Published:
    May 2012, 272 pages
    Paperback:
    Feb 2013, 272 pages

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Book Reviewed by:
Jo Perry

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About this Book

Beyond the Book:
The Locavore Food Movement

In his preface to Birdseye, Mark Kurlansky faces the issue of whether or not Clarence Birdseye made what we eat better: "Eating frozen food instead of fresh represents a decline in the quality of food. But very often people are eating frozen food when they would have been eating canned, in which case frozen is an improvement." Kurlansky shows how Birdseye, along with other creators of and manufacturers of new processed foods, transformed sometimes-inferior products into those Americans preferred to eat.

But Americans are re-evaluating their relationship with frozen foods. In 2007 the word "locavore" was the Oxford English Dictionary's word of the year. Locavores, who believe in eating foods grown or harvested locally (as opposed to being frozen or canned and transported), point to industrialized food's deleterious impact on the environment through long-distance shipping and its ecologically unsound farm practices. They look at processed food's negative effect on the environment ...

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