Here is the story behind one of the most remarkable Internet successes of our time. Based on scrupulous research and extraordinary access to Google, the book takes you inside the creation and growth of a company whose name is a favorite brand and a standard verb recognized around the world. Its stock is worth more than General Motors' and Fords combined, its staff eats for free in a dining room run by the Grateful Dead's former chef, and its employees traverse the firm's colorful Silicon Valley campus on scooters and inline skates. This is the definitive account of the populist media company powered by the worlds most advanced technology that in a few short years has revolutionized access to information about everything for everybody everywhere.
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