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Bookstores counter Cyber Monday with 'Cider Monday'

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Bookstores counter Cyber Monday with 'Cider Monday'

Nov 28 2017

Shelf Awareness reports on the growing "Cider Monday" movement by indie booksellers in response to the big online shopping day known as Cyber Monday. In this low key but fun event stores offer their customers "a warm welcome and a cup of delicious cider" to thank them for shopping local.

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