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Oprah starts publishing books

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Oprah starts publishing books

Apr 20 2005

With Oprah's success promoting other people's books, many have felt it was only a matter of time before she published a book herself - and now she (or more accurately the publishers of 'O' Magazine: Hearst Magazines & Harpo Print) is doing so. Live Your Best Life, a collection of reprinted articles from the magazine by the likes of Dr Phil and Suze Orman will be published in September, and is likely to become an annual event from then on.

In addition, the May issue of 'O' (the fifth anniversary issue) will come bagged with a 96 page paperback book containing 23 of Oprah's 'What I Know For Sure' articles from the magazine. Sized small enough to fit inside a purse (for non-USA readers purse=handbag!), it's believed to have cost $1-2 million dollars to produce and is underwritten by Dove soap to the tune of half a million dollars, who in return have received two double-page spreads on the inside front and back covers. Jill Seelig, the vice president and publisher of 'O' says 'This book is a keepsake...It will have tremendous shelf life and it provides Dove with great visibility.'

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