Marcus Buckingham first conquered the bestseller lists in 1999 with First, Break All the Rules. While the title may imply an iconoclastic streak, his continuing plea for managers to break with tradition has nothing to do with rebellion; instead, he argues, rules must be broken and discarded because they stifle the originality and uniqueness the strengths that can enable all of us to achieve our highest performance.
Following up on his highly successful debut book, Buckingham continued to spread the message that people's unique personal strengths are the key to unlocking their potential. As co-author of Now, Discover Your Strengths, he helped create StrengthsFinder, the personal assessment tool that gave millions of individuals a new vocabulary to positively describe their ingrained talents. The book also added the phrase "Top 5" to the lexicon of managers and business people around the world.
In addition to refining and reinforcing his message in subsequent books (The One Thing You Need to Know; Go Put Your Strengths to Work; The Truth About You; Find Your Strongest Life), Buckingham addresses hundreds of thousands of people each year in keynote addresses worldwide. He founded The Marcus Buckingham Company in 2007 to create tools and training that would help managers and organizations access the untapped potential of their people's strengths.
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