Amazon to launch virtual currency in May

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Amazon to launch virtual currency in May

Feb 06 2013

Amazon will launch its own currency in May with the debut of "Amazon Coins" (each coin is worth one cent), which Kindle Fire customers can spend in the Amazon Appstore. The online retailer said it plans to distribute "tens of millions of dollars' worth of free Amazon Coins" and also "make it quick and easy for customers to buy additional Amazon Coins using their Amazon accounts." Amazon Appstore developers will earn their standard 70% revenue share when customers make purchases using Amazon Coins.

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