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Why "Fifty Shades of Grey" Is So Successful

If you're intrigued by the success of E.L. James's "Fifty Shades of Grey" trilogy (currently at #1, 2 and 3 in the NY Times bestseller lists), you might be interested in this Publishers Weekly article which puts the series into the context of the wider book market:

"That the mainstream media does not always correctly identify what Fifty Shades is - at least by the subgenre standards that exist within the romance community - is also a conversation that cropped up in the romance community. The story line that unfolds over the arc of the three books is a classic romance, i.e., a man (in this case s&m-loving, handsome, billionaire Christian Grey) is saved by the love of a woman (innocent undergrad Anastasia Steele). Getting more technical, though, book one in the trilogy is not a romance, since it does not have a 'happy ending,' with the couple getting together."

May Chen of Avon Romance admits that there are some in the romance community who find James's success befuddling and infuriating, as the concept of erotic romance is hardly new, but equally the industry is hopeful that James's books will bring new readers into the fold as, "a lot of people who don't read romance are reading Fifty Shades of Grey."

So, there you have it - at heart, Fifty Shades of Grey is a classic romance with an erotic twist (which E. L. James describes as "my midlife crisis, writ large...all my fantasies in there"); but this still doesn't explain why the breakout titles in a long established genre should be these books at this time. The answer to that seems to be that old unfathomable combination of right book, at the right time, enhanced by the ebook marketplace and extensive word of mouth.

In brief, this is how the series came about...

A couple of years ago, an unknown author named E. L. James posted a free x-rated version of Twilight (the popular vampire-romance series) on one or more fanfiction websites under the pseudonym "Snowqueen's Icedragon". This version, titled Master of the Universe, drew a huge response (one source says that more than 37,000 reader reviews were posted). It also received some criticism for the sexual nature of the material, which caused James to remove the book from the fanfiction site(s), rewrite it (taking out references to Twilight), and then post an extended version on her own website, fiftyshades.com.

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The Undying Appeal of Vampires by Erica Manfred

I fell in love with vampires in the 1980's when I read Interview with a Vampire by Anne Rice. The language, the romanticism, the concept of an entire vampire society who lived for centuries and were cursed with having to kill to live was enthralling. The sexiness of Rice's vampires also made them irresistible. What red-blooded American fan of paranormal romance doesn't fantasize about being ravished by Lestat?

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An Animated History of English in 10 Minutes, Plus Recommended Books

The English language is a wonderful thing. For a whistle stop tour through it's 1500 year (or thereabouts) history, sit back and enjoy The History of English in 10 Minutes produced by Britain's Open University:

1. Anglo Saxon

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Zombies in Literature

Just in time for Halloween, BookBrowse reviewer Lisa Guidarini explores the literary history of zombies...

They're the undead dreaded monsters that feast on the brains of the living. But what exactly is the origin of the zombie? No one knows for sure - perhaps it's the Haitian belief that animals can be brought back to life via witchcraft; or maybe it's the jiang shi (reanimated dead body) in Chinese folklore that lives off others' qi or life forces; or what about the evil Dybbuk in Jewish fables that consumes the spirits of lost souls?

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Romeo & Juliet & The Appeal of Doomed Lovers

Juliet by Anne FortierAt BookBrowse we don't just review books we also explore the stories behind the books. For example, here is our "Beyond the Book" feature for Anne Fortier's "Juliet" which published in paperback a couple of weeks ago...

Search the web for "famous love stories" and you'll find that most sites rank Shakespeare's Romeo and Juliet in 1st place. Considering how few of the general populous have actually read or watched a performance of Shakespeare's arguably most famous play in recent years it seems likely that what keeps this pair of star-crossed lovers in everyone's minds is not Shakespeare's work itself but the countless adaptations, parodies and representations of it since it was first performed in the late 16th century. In fact, it's difficult to think of a single literary work that has inspired more artistic endeavors. Tchaikovsky's overture, Prokofiev's ballet and West Side Story are just the tip of the iceberg - various sources estimate there are upwards of 77 films and 24 operas based on Shakepeare's Romeo and Juliet, plus any number of musical pieces, paintings and books.

But what inspired Shakespeare to pen the story that has subsequently inspired 500 years of artistic endeavors?

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Plot versus Character

Is it just me, or does there seem to be a wave of "intersecting lives" novels lately? I'm talking about novels which are structured around characters and place and which move forward episodically, rather than via a driving, suspenseful plot, a genre which is also sometimes called "a novel in stories." Two of the most decorated books of recent years fall into this category: Olive Kitteridge by Elizabeth Strout and Let the Great World Spin by Colum McCann. Other recent entries include A Short History of Women by Kate Walbert, Await Your Reply by Dan Chaon, and the forthcoming The Madonnas of Echo Park by Brando Skyhorse.

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Steampunk for Beginners by Cherie Priest

Steampunk: It's not as new, confusing, or weird as you may have heard. In fact, this sub-genre of science fiction is actually quite warm and welcoming - and it's loads of fun. So let's take a minute to talk about what it is, and where it came from.

"Steampunk" is a style (of books, video games, comic books, movies, and more) that hearkens back to the fantastic/adventure literature of the nineteenth century. Jules Verne's stories about exploration and mayhem, H.G. Wells and his tales of alien invasion and time travel, and Mary Shelley's tome about science gone awry ... in these famous works you'll find the seeds of the modern steampunk sensibility.

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Lorem Ipsum

Many moons ago, in another country and a former century I worked in an advertising agency in London and "lorem ipsum" was a familiar part of my life.

This was a time, barely 20 years ago, when London's Fleet Street was still home to most of Britain's major newspapers and the typesetters worked feverishly to lay down the type for the next day's papers using a process not that far removed from that used by William Caxton's former apprentice, Wynkyn de Worde, when he set up shop in a lane close to Fleet Street almost 500 years earlier; and probably recognizable by the printers of The Daily Courant, London's first daily newspaper, that published its first issue in Fleet Street in March 1702.

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Max Tivoli & Benjamin Button

Davina, BookBrowse editor

A couple of people have emailed recently to ask whether The Curious Case of Benjamin Button is based on, or at least inspired by, Andrew Sean Greer's 2004 novel The Confessions of Max Tivoli, and if so, why the movie title was changed?

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