Bait and Switch: Book summary and reviews of Bait and Switch by Barbara Ehrenreich

Bait and Switch

The (Futile) Pursuit of the American Dream

By Barbara Ehrenreich

Bait and Switch
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  • Published in USA  Sep 2005,
    256 pages.

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Book Summary

Barbara Ehrenreich's Nickel and Dimed explored the lives of low-wage workers. Now, in Bait and Switch,, she enters another hidden realm of the economy: the shadowy world of the white-collar unemployed. Armed with a plausible résumé of a professional "in transition," she attempts to land a middle-class job—undergoing career coaching and personality testing, then trawling a series of EST-like boot camps, job fairs, networking events, and evangelical job-search ministries. She gets an image makeover, works to project a winning attitude, yet is proselytized, scammed, lectured, and—again and again—rejected.

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Reviews

Media Reviews

'Ehrenreich rightly points out how corporate culture's focus on "the power of the individual will" deters its employees from organizing against the market trends that are disenfranchising them, but her presentation of such arguments would have been a lot more convincing if she could have spent some time in a cubicle herself.' - PW.

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Author Information

Barbara Ehrenreich Author Biography

Barbara Ehrenreich is the author of thirteen books, including the New York Times bestseller Nickel and Dimed. She is a frequent contributor to the New York Times, Harpers, and the Progressive, as well as a contributing writer to Time magazine. She lives in Florida.

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